the participants of SALON/Istanbul, an amazing long list of Dutch and Turkish design talent

A mixture of fashion design, product design, photography, fashion installations, exhibitions, video art and more. Maybe you do not know all names, but that's for you to find out visiting SALON/Istanbul and take the unqiue route through the city center of Amsterdam! 


Official opening and SALON/tour by the initiators of SALON on June 30 (saturday), starting at Amsterdam Museum at 11:00h 


Be sure to buy a passe-partout to support the SALON/ initiative and this special edition. Go to www.salon1.org/tickets


The PARTICIPANTS of SALON/istanbul 30 June-15 July 2012 in Amsterdam are: 

SALON/ISTANBUL is coming your way! Save the date - June 30 is the opening of SALON/Istanbul at 11:00 at Amsterdam Museum, where we'll start a special route with the initiators and designers of SALON/

SALON/Istanbul first release: BEGINNINGS - a photo-exhibition by Annemarieke van Drimmelen, kidscase and X+L

During SALON/Istanbul fashion photographer Annemarieke van Drimmelen and clothing brand kidscase presents BEGINNINGS, a conjoint exhibition that crowns a long-term and fruitful collaboration between Van Drimmelen and Kidscase.

For BEGINNINGS Annemarieke van Drimmelen photographs children in or around their natural habitat and in this atmosphere of familiarity she almost incidentally registers intimate moments of these children’s every-day life. 

BEGINNERS is exhibited in a stage setting designed by X+L.   

We invite you to come to the grand opening on saturday June 30, from 4 till 7 pm at De Slang - Spuistraat 199 in Amsterdam. The general opening hours run from sunday July 1st till sunday July 8th from 12 till 5 pm. Please notice De Slang is closed on monday July 2nd. 

About the creators of BEGINNINGS: 

Annemarieke van Drimmelen is a Dutch (fashion) photographer and also makes free work. September 2011 she showed her photo project ‘Between Us: A Model’s Life’ during the Downtown program of the New York Fashion week. Kidscase and Annemarieke van Drimmelen have been working together for years and found each other in a natural, documentary approach that centres on the child, and not just on what it wears or how it looks.

Kidscase, founded in 2000 by Jacqueline van Nieuwkerk en Merel Verbrugge, is an independent Amsterdam company that designs subtle, minimalistic children’s wear while focusing on cut, refined details and the quality of materials used. A child wearing kidscase by all means remains a child and what it is wearing one realizes only in second instance. In addition kidscase has it’s collections produced increasingly by methods that are both fair to people and environmentally friendly; by working with organic cotton and by cooperating with socially certified suppliers.

X+L (Xander Vervoort and Leon van Boxtel) are the designers of the stage set of BEGINNINGS. Their installation furthermore emphasizes the intimate and personal character of the black & white images of Annemarieke van Drimmelen. X+L’s fitting up of the raw, industrial space of De Slang adds to this ambience of quietness. 

SALON/s Marga Weimans and Edwin Oudshoorn show new collections

We can say that fashion designers Marga Weimans and Edwin Oudshoorn have joined the SALON/ team for many editions and every time enrich the SALON/route with breathtaking installations at SALON/Maastricht, winterSALON/2012 and SALON/2. During AIS/Aruba they flew in a complete collection to present at Aruba's first fashion week, as part of SALON/ last year.
This year, both are invited to show at Amsterdam Fashion Week. Marga Weimans shall open the event with her first catwalk show helt in the Netherlands and present another collection off-stage called 'The Fashion House', a collection representing 'the foot print of her fashion label', she said in an interview.

Like Mattijs van Bergen closed last years fashion week, its Edwin Oudshoorns turns to wrap this fashion into enclosure.
More on Edwin Oudshoorn on this blog, click here.

More on Marga Weimans on this blog, click here.

Two looks by Marga Weimans showed during SALON/Maastricht last June, in the window display of Mouchachas Designer Boutique 

visit the patio at Droog for an amazing garden experience June 15-16-17

Droog, one of SALON/s regular exhibition locations, has been transformed into a willy wonka kind of dream world! Worthwile to visit, as part of the open garden days in Amsterdam on June 15,16 and 17. Each year the Open Garden Days have a special theme, and this year its 'Coach houses and Garden Houses'.