July 9, 2011

Salon/2 presents: Desiree Hammen - How the world slowly started to turn pink - TESSELSCHADE-ARBEID ADELT (Leidseplein/Hirschgebouw)

HOW THE WORLD SLOWY STARTED TO TURN PINK (2007-2011)
In her work Desirée Hammen combines haute couture techniques with her own DIY skills, exploring the beauty of imperfection. Her work is being described as ‘poetic, chaotic, intense and playful’. With her indoor and outdoor installations she is disrupting reality in a gentle way. With her handmade one-of-a-kind clothings she is stressing the personality of the person who is wearing it. Over the last years Desirée Hammen participated in exhibitions and projects in Amsterdam, New York and Shanghai, some under her own name, some with the collective Painted.  Her cardigans are on sale in a store in New York, under the name ‘ikdesiree as a robin’. Desiree Hammen: "It all started with a single sequin from my sewing-package of the second module that I took, november 2010 at L’école Lesage in Paris:  “J'adore cette paillette, elle me calme et donc me donne de l'énergie, elle est rose, elle est mate, elle est transparente et peut-être de temps en temps elle est agaçante. Elle me demande attention et elle est transformative. Je la trouve pure, je la trouve à la fois ancienne et nouvelle, sereine, intéressante, inspirante - Elle est très spéciale.. elle porte mon cœur." Intrigued by the sequin, it’s color shape and qualities, slowly my entire world coloured pink, as in a lucid dream. At Salon/2 I will exhibit the installation ‘How the world slowly started to turn pink’ (2007-2011). It’s the second time I show this installation and this time my pink world has expanded with a new embroidery and a wrapped up plant.
In the process of making the embroidery I used some of the haute couture techniques I learned at Lesage. I used them in a traditional and non-traditional way as well. The pink sequin was the starting point. Besides the pink installation I exhibit an embroidery in progress in the window of the shop. This might be the next extension of my pink world". Desiree Hammen - 2011

Desirée Hammen (34) graduated at Artez Institute of the Arts in Arnhem, 2003. She works as a fashion designer/artist in her hometown Eindhoven, and in her part-time domicile Paris. Desirée’s current work consists of a series of free-knit cardigans, installations and autonomous embroideries, her speciality. She is about to finish her training at the famous Ecole Lesage in Paris (thanks to a grant of Prins Bernard Cultuurfonds).
pictures by Marij Rynja

Salon/2 + By AMFI presents: ANT fashion magazine - Spui 23

ANT is an independent fashion magazine that focuses on the celebration of absurd creative passion and features the pleasantly obsessed. ANT believes fashion is a form of expression that reveals the passion behind each individual.These expressions are real, honest and without shallow incentive. In order to create original, high-quality content, ANT explores the world of creative people who are led by their fixations for very particular things. During three months the By AMFI statement store will breath ANT fashion magazine and sell the magazine, the product line and gives the feeling of the magazine that is made by 32 students from the Amsterdam Fashion Institute.  

About the store
By AMFI is the Statement Store of AMFI Amsterdam Fashion Institute, where products are sold created by AMFI's talent, students, teachers, alumni and friends. By AMFI is dynamic and innovative. Every six months a select group of students are given the opportunity to function as a part of the management of the Statement Store. - www.antfashionmagazine.com 






Salon/2 + Kabinet presents: 'The MOON V_GUE Magazine and V_GUE Objects' - Mary Me Jimmy Paul


In the vintage fashion store Kabinet designer duo MaryMe-JimmyPaul created a fashion glossy for the future, made for the citizens living on the moon. They created a 24-hours magazine with a never ending supply of fashion advertisement in 2D form: The MOON V_GUE. MaryMe-JimmyPaul asked several artists and designers to create their own spread of a fashion ad. From this MOON V_GUE MMJP created several objects that draw it's inspiration from the production and end result of this magazine. - www.maryme-jimmypaul.com

The MOON V_GUE, together with objects inspired by the MOON V_GUE, will launch on earth sunday July 10th in Amsterdam. 
This singular magazine is created and edited by MaryMe-JimmyPaul, co-edited by Timothy Moore, graphic design by Vela support by artist Alicia Framis and the Moon Life Foundation…with works of artists like Duy Quoc Vo , Sonny Groo with Valentijn de Hijn, Mark van Gennip, Jospeh Marzolla, Moop Jaw-Antuong Nguyen, Anne de Vries, Maryme-Jimmypaul Semuel souhuwat, Alicia Framis , Marie-ilse Bourlanges ,Virginie Rebetez, Misha Hollenbach, Jonas Saetervik, moop jaw-warran wright, nicole rose, sophie pike, nik dimopoulos, kinga kielczynska, Melanie Bonajo, Tin&Ed, Martin c de Waal, Juliette Warmenhoven, Tonia Geissbuehler, Taiyo Onorato, Katja Novitskova, Emmeline de Mooij....
PS free MOON DRINKS AND SNACKS & music by CLEO (knuckleduster agency)
editor in chief MaryMe-JimmyPaul
associate editor Timothy Moore
text contributor Julie Aveline & Aynouk Tan
designer rAinBoWteRRoR veLA
support by Alicia Framis & fonds BKVB